Now is a good time to take advantage of the 100% deposit signup bonus with top rated online bookie Bet365 up to a maximum of £200. Simply deposit any sum up to £200 as your first deposit into you Bet365 account and Bet365 will match that amount with a free bets to the same value. Deposit £10, £50 or £200 into your account and you will receive £10, £50 or £200 absolutely free. All you need to do is make your first deposit then enter the special offer code that Bet365 send to your email inbox.

Check out the Bet365 Free Bet Offer Now….

“Hold on!”, I hear you say, it’s all well and good having one of the most generous offers around, but why is Bet365 a good bookie?   Here are just a few reasons to consider Bet365:

• A huge range of markets to bet on.
• Extensive inplay markets with free live streaming on a great range of events
• Best Odds Guaranteed on all UK horse racing
• Lots of money back offers, including:
  • Free bets after a winner of 4/1 or over on horse racing
  • Free bets after a winner of 2/1 or over on greyhound racing
  • 0-0 refunds on football market
• Five places on many horse racing cards
• Quarter place odds on all races at big meetings.
• An impressive range of markets on football
• lmpressive in-playbetting
• Reports of regular bonuses to retain your business.

Check out the Bet365 Free Bet Offer Now.

Unless you’ve been living under a stone for the last few years you’ll surely be aware of Betfair. They’re now the largest betting company in the world and their meteroic rise to fame has been nothing short of spectacular. If anyone had come to me 5 or 6 years ago and told me that a brand new company, with a start-up budget that wouldn’t have covered Ladbrokes’ staff lunch bill, would soar past the large bookmakers in terms of trade, I’d have told them they were crazy. But that’s exactly what happened.

Right from the very start Betfair was an innovative idea. They had a great team behind them and fairly quickly they bought out the only competitor in their field at the time, Flutter.com, so this left the way clear for them to carve their own unique niche in the marketplace. Their innovations didn’t stop there, because they’ve continued to roll out revolutionary new products and services - such as their own advanced poker client and zero edge casino - on a regular basis ever since.

One of the key reasons Betfair have succeeded where others have failed is that right from day one they’ve made it their purpose to provide freedom to the punter. I don’t just mean freedom in the odds you choose to back or lay at, but freedom in the way you bet. For centuries we were forced to bet on bookmakers terms, who were happy to fleece the public for every penny they could take, but Betfair changed everything by creating tools to help their customers WIN!

Here are a few of the inhouse tools Betfair have created to make the job easier for you:

1 – Betfair Firefox Extras

This is an add-on application for the Firefox web browser that allows you to add notes to runners as you’re monitoring the markets and your notes are then shown every time the runner is entered in future. It’s quite cool and very useful for keeping track of runners you want to watch for.

2 – Excel Tracking Worksheet

The name of this tool doesn’t really do it justice, because it’s much more than a simple tracking worksheet. If you know a bit about Excel you can use it to create your own sophisticated trading application that functions in a similar way to many commercial betting bots.

3 – Betfair Direct

This is a free desktop application that offers quick access to the betting markets, customizable shortcuts and betting with fewer clicks. Personally I prefer to use commercial products like Bet Angel Pro for my betting, but this is quite a neat tool if you don’t currently have that.

4 – Victor The Predictor

If you bet on soccer matches this excellent software will give you an insight into the true odds you should be backing or laying at based on the historical data of the participating teams. It uses the latest Machine Learning techniques with Neural Nets to come up with accurate predictions.

5 – Betfair Advantage Tool

This is my all-time favourite, but the problem is that it’s only for Australian customers. What they’ve done here is combine the Betfair markets with live odds from the AU TAB system and then they’ve included a fantastic Timeform-style form guide. Roll on the UK version!

You can keep up-to-date on the latest developments in the Betfair Labs section of their website and I’d recommend checking in from time to time, because there’s some good stuff in there that can make your betting experience a whole lot easier and (hopefully) more profitable.

The Betfair Developers Program

Something else Betfair have done that truly sets them apart from every other betting company in the world is start their own “Developers Program” where they actively encourage developers to build applications that interact with the Betfair website. This enables users to bet in ways that were never possible before and I can honestly say that it’s changed the way I bet for good.

Here are some of the most popular (and profitable) innovations they’ve released:

6 - Grey Horse Bot

This is THE software I simply can’t do without nowadays. It’s a fully automatic betting bot that comes packed with features for profitable betting on auto-pilot. You can set it up in the morning, leave it to run all day and check back later to see how much you’ve earned. It’s excellent!

7 - Value Horse Finder

VHF is a sophisticated software application that monitors the betting markets on Betfair and compares this with the odds on offer with the bookmakers to highlight when there are profitable discrepancies to be had. I’ve used this software since it was first released and I’ll tell you that I regularly make upwards of £100 a day with it, so this is another I’d highly recommend.

8 - Bet Angel Pro / Bet Trader

If you aspire to be a professional betting exchange trader I’d look no further than the applications above. The reason I’ve placed these together is because many people prefer one and many the other, but as you can download and try each of them for FREE I thought I’d let you decide.

9 - Bet-IE

Bet-IE is a horse racing dutching application with a big difference. Not only does this outstanding software enable you to calculate the stakes for your dutch bets and submit them with ease, but it also comes with a VERY cool live indicator that tells you exactly which horses you should bet on and when you should bet. Following this information alone is extremely profitable!

10 - Soccer Mystic

Imagine looking at a soccer match and knowing exactly what will happen to the odds, how they will move and where to place your trades before the match has started, or even in-play. This new software from the team at Bet Angel Pro enables you to model every soccer match with pinpoint accuracy and then structure your bets to force maximum profits out of the market.

Of course, this is only a small selection of the betting software that’s available to you nowadays, but what I’ve listed here are tools that I’ve used personally and they should give you a good idea of the diverse range of (largely automated) tasks you can now perform with the betting tools and software that have been created since the inception of Betfair’s developer program.

If this is a sign of the times ahead, I can’t wait to see what comes next

Every day in the UK thousands flock to the racecourse and an even greater number use online betting sites such as Betfair, or the many online bookmaker sites, to place bets on the result of horse races. It’s a fun pursuit for most and for the vast majority of punters it’s seen as a harmless flutter. But what if you’d like to take it a step further and work the statistics in the same way the bookies do to place the odds in your favour?

Well, there’s an evergrowing number of websites and software available to you these days, some free and some with hefty price tags, that enable you to do just that and today I’m going to share an excellent free website with you that you can use to analyse horse races like the professionals do, with only a minimal amount of prior knowledge of the sport.

The site I’m talking about is Adrian Massey’s Horse Racing Ratings….

http://www.adrianmassey.com

Every day of the week Adrian produces ratings for the key horse racing meetings of the day, but on top of that you can also access a wealth of other statistics on how the favourites perform in different types of races, how jockey and trainers perform, draw bias, odds analysis, and more.

That’s all good, but hidden away on Adrian’s website is another little known tool that lets you perform your own queries on his horse racing database. It’s a system analyser with dozens of options for you to research the past 8 or 9 year’s horse racing results and you can use it to find profitable trends in the form with ease.

Adrian changes the location of the system analyser from time to time, so rather than give you the direct URL I’ll tell you how to find it on his site by browsing through the sections….

1. Go to his horse racing ratings page.

2. Skim down the left hand column until you see “Favourites Statistics“.

3. Click on this link and then look to the bottom of the left hand column on this page until you see “Generate Custom Report“. This link takes you straight to the system analyser.

You can use this tool to generate quite sophisticated reports and systems, but in order to get started you can keep it as simple as selecting one of today’s race meetings, studying favourites only and looking at how they generally perform at the course, over the distance of each race and on the ground conditions. This will let you see at a glance whether the favourite in the race should be considered for backing or laying.

Another thing I use it for personally is working out the draw advantage in sprint races during the flat season. As before, you can input the course, the distance of the race and the going, then run a report that shows you if there’s any kind of draw advantage. There often is a draw advantage in this type of race, sometimes quite significant, and when you know what it is you can make an educated decision on whether to back or lay.

This is obviously just a short introduction to what you can do with Adrian’s system analyser, but you should have a play around with it yourself and I’m sure you’ll soon be performing much more elaborate queries and building your own profitable systems from the results.

A word of warning – it’s quite addictive when you get started…

Click Here To Visit Adrian Massey’s Website!

Bet Accelerator is a simple laying system, looking to lay solely odds on favourites, which is always a good thing, as long as the selection system is strong enough, and the selection criteria for Bet Accelerator does look strong enough, as shown by the 17.5 point profit.

However, I do have a few gripes about the system and I’ll start right back at the book itself. I get fed up of systems that are padded to the extreme with the usual junk about Betfair, odds, backing, laying, blah, blah, blah and I have to say Bet Accelerator is no different. Benjamin has taken a slightly different approach and included some other chapters like ‘The Enjoyment of Sports Betting’ or ‘The Money in UK Horse Racing’ – I’m sorry but I DON’T NEED THAT!!! It is a full 20 pages before I get to the four page selection chapter (which is actually summed up in one page)! Why not just give me the selection chapter/page early on and then if I really want to read all the other padding I can do so at leisure. In the interest’s of fairness, I should say that it’s not only Benjamin who pads out his ebooks, it’s a rather painful trait that seems to have been adopted by pretty much every system writer, but I really think it’s time they stopped it. All I want is the system strategy, pure and simple!

Secondly, I think “Accelerator” is a little bit ambitious! I’d be inclined to call it more like ‘Bet Pension Fund’ or ‘Bet Snail’ or ‘Bet Lada’ or something similar. Yes, you will profit from it, but I think it may be just a little slow, and certainly not akin to any accelerator I’ve ever used.

My final, and biggest, gripe is that it’s a live market system, and if you’re going to use a live market system, then you at least want some action! There’s nothing worse than sitting by a computer all day and placing no bets! To be fair, it’s not every day you have to sit by your PC as you’ll know the night before what meetings, if any, you have to keep an eye on, and you’ll have a rough idea whether you’re likely to have a bet or not, but you do still have to double check it at the off.

And so, Bet Accelerator…..do I recommend it? Well, it’s hard not to really since it did throw a decent profit in my direction, and 17 points is a very decent profit! Me personally though? I won’t be using it. I just don’t have the time nor the patience to sit watching races come and go without any action. If it was set and forget, then absolutely I’d recommend it but it’s not and that is a big negative! I certainly think more profit could be pulled from it with a lower betting bank probably around half of the recommended 150 points (am I really saying this??) but I don’t think that even that could persuade me. If you’ve the patience and the time to sit and wait on the bets coming your way then Bet Accelerator may very well be just the ticket, if you like even a modicum of action, then I’d suggest you look elsewhere.